New Year's Day plunge 2027

Start the new year with a bracing dip in the North Sea at the Unox Nieuwjaarsduik in Scheveningen. The next edition takes place on Friday 1 January 2027, with the dive at 12 noon. In a good year around 10,000 people take the plunge here, making it the largest New Year's dive in the Netherlands.

What can you expect at the Nieuwjaarsduik in Scheveningen?

• 10.30 am: the site opens and ticket sales start.
• 11.30 am: group warm-up with music.
• 12 noon: the starting signal, and everyone runs into the sea together.
• Spectators: even if you stay dry, the crowds on the beach are quite a sight.

Practical information

• Tickets: sold on site, by card or in cash. At the previous edition a ticket cost €4, including a Unox hat.
• Bring: swimwear, a towel and warm clothes for afterwards.
• More info: Unox Nieuwjaarsduik.
• Weather: the dive is subject to the weather. In stormy conditions it is sometimes cancelled; in 2025 and 2026 it did not go ahead for that reason.